Controversy in galicia by the grant of a video of enrique iglesias

La Xunta de Galicia has paid more than € 300,000 for a music video of singer Enrique Iglesias in concept of tourism promotion, since in it are different places from this autonomous community. When the regional Executive announced his intention to subsidize this production at the end of the year, caused a major upset in his political opposition, but the controversy has worsened to know the content of the video, because the images of the region do not take up a minute of the four and a half lasting.

Enrique Iglesias video grant for 302.500 euros provoked a deep malaise in the opposition political parties criticized to the President of the Xunta de Galicia, Alberto Núñez Feijóo, by making cuts in social services and yet be willing to this expenditure. The controversy has sharpened after knowing the contents of video a few days ago and see images of Galicia to occupy a minimal part of the video, less than a minute of the four and a half lasting.

Agency of tourism of Galicia established that such investment would not exceed the budget allocated to the Unipublic company for the last stage of the Vuelta cycling Spain, which took place in Santiago de Compostela and which amounted to EUR 350,000.

In addition, the regional executive said that the amount set aside the said video would be equivalent to an advertising investment of a minimum of 1.4 million. Even the producer of the video, José María Besteiro, La Voz de Galicia declared that “if had to pay to price advertising rate” the “impacts of the clip” around the world “would talk about multibillion-dollar figures”.

To the beat of the song “Night and day” by Enrique Iglesias appear scenarios of 12 locations of the four provinces, including the Lugo’s Roman wall, the Tower of Hercules in A Coruña, the Sil Canyon (Ribeira Sacra), the beach of The cathedrals (Ribadeo) or Santiago catetral.

The majority of the video takes place in interiors that, in theory, correspond to the monastery Carboeiro (Silleda) and is interspersed with some exteriors in resettable spaces of time, that make it difficult to recognize the scenarios, as some critics argue.

In addition, at a time you can read “Galicia, Spain”, but the images of the region only appear at the beginning and the end of production, without background music, with which television channels emitting it could not be included.


Posted by on Feb 24 2015. Filed under General. You can follow any responses to this entry through the RSS 2.0. You can leave a response or trackback to this entry

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