Catalonia launches the year of cultural tourism
It should be recalled that the European Parliament has declared 2018 as European year of the Cultural heritage, hence the Catalan Tourism Agency (ACT) have seized this year theme to link it to the promotion of tourism.” Challenging bidirectional on culture power the singularity of the cultural attractions and, on the other hand, tourism contributes to the promotion of culture”, explains those responsible for the ACT.” In the framework of our participation in fairs, in Fitur we’ve taken kick off what will be the theme year dedicated to cultural tourism”, explains Octavi bond, director general of tourism of the Generalitat. See also towns with charm and creative, new axes of cultural tourism. Stand of Catalonia in Fitur 2018.” This initiative aims to highlight all those values associated with culture and heritage, which are many and very large”.” All of them, with a great potential to provide experiential content to new tourist proposals spread throughout the territory that we will offer our visitors”, indicates Bono.De thus, the ACT will take advantage of this theme year to disseminate the catalan cultural heritage, both the most famous icons as the lesser-known, and thus “balance and improve the economic flows in the different territories in Catalonia”. At the stand of Catalonia in Fitur, for example, launched a sensory booth of virtual reality (with movement, air and temperature changes), with content, immersive and themed with images of cultural heritage. See also 12.5% of tourists visiting Spain has a cultural motivation. Award for tourism accesiblePor elsewhere, Catalonia was one of the responsible tourism awards granted by the insurance InterMundial Foundation in collaboration with Fitur and the Instituto TecnolÃ³gico Hotelero.En this sense, the jury awarded the mention Special to Catalonia in the category of destinations for its “Accessible tourism” initiative which has increased the number of certified destinations such as accessible, from 16 to 26 in the last decade. Thus, the jury assessed “Catalonia promotion of tourist experiences through the identification of destinations covering the entire value in accessibility: accommodation, transport, tourism resources, restoration and care services”. The director-general of tourism, Octavi bond, and the director of the Agencia Catalana of tourism (ACT), Xavier Espasa, collected the award that recognizes the work done by the accessible tourism in Catalonia..